One of the things that distinguishes a “Best in class” and a normal “Joe” company is the importance they give to the visibility in the market. Be it for gathering real-time data from the market, understanding market behavior for new product launch, quickly gaining visibility to measure new marketing campaigns, the list is endless. The “Best [...]
22
2011
15
2010
Importance of Realtime sales tracking
For any business enterprise the key to getting ahead of the competition lies in foresight and taking right decisions at right times. Here the market statistics and facts especially realtime sales tracking, play an important role in helping the management to take better and effective decisions.
Agro, FMCG, Pharma and manufacturing industries or for that matter [...]
1
2010
SKU Tracking, Sales per sku
Tracking individual products per their SKU is what is termed as SKU tracking. SKU tracking can be very much beneficial to organizations where they want to track the performance of each product SKU individually. Using SKU tracking especially if the tracking can be done in real-time it gives the on the ground market picture of [...]
12
2010
Sales per point of distribution
In a distribution channel where you have huge network of distributors and resellers it is often tough to measure and get intelligence out of the supply chain that might prove very critical to beat the competition. Tracking sales per point of distribution accurately, helps the company determine the performers not only among distributors and resellers [...]
